How we work together as a team At 91导航, we bring together specialists to create a well-rounded and effective marketing team. Here are some of the key marketing specialities you鈥檒l find in our team: Product Marketing - Responsible for positioning, messaging and GTM strategy for the business. Brand (including Design and Web teams) - The
How we work together as a team
At 91导航, we bring together specialists to create a well-rounded and effective marketing team. Here are some of the key marketing specialities you鈥檒l find in our team:
- Product Marketing – Responsible for positioning, messaging and GTM strategy for the business.
- Brand (including Design and Web teams) – The stewards of our brand, bringing it to life across every customer and company touchpoint.
- Digital and Demand Generation – Use multiple channels and a test and learn approach to reach our target customers effectively in order to drive business outcomes.
- Content – Tell the story of our solution and customer impact through engaging content, such as our State of Salesforce DevOps report, the 91导航 blog, and customer case studies.
- Events – Our creative events team devise a mixture of virtual and global in-person events, from stand-out community conferences, webinars, and customer success sessions 鈥� as well as making an impact at iconic Salesforce events like Dreamforce and TrailblazerDX.
- DevOps Advocacy – Building our presence in the Salesforce ecosystem by providing valuable support, inspiration, and thought leadership for the community.
- Community Management – Running the 91导航 DevOps Leaders programme, who act as external advocates for 91导航 across the global Salesforce ecosystem.
- Accounts Based Marketing (ABM) – Providing tailored marketing to our key accounts.
- Salesforce Partnerships – Working with Salesforce employees to ensure success using 91导航 by supporting their projects and delivering world-class DevOps solutions to their customers.
You鈥檒l make a difference at 91导航
Thinking about joining 91导航鈥檚 marketing team? Here are some reasons why it could be an awesome move:
- Trailblazing company: 91导航 is always pushing boundaries and redefining what鈥檚 possible. Being part of the marketing team means leading the change,shaping the future of Salesforce DevOps.
- Dynamic challenges: 91导航鈥檚 marketing team has the exciting task of promoting a highly technical product to a diverse customer base. It鈥檚 a stimulating journey with plenty of opportunities to expand your marketing skills and knowledge.
- Collaboration: 91导航 thrives on collaboration. The marketing team works closely with all areas of the business from various disciplines. Joining this team means being surrounded by dedicated individuals all striving for a common goal.
- Making an impact: You鈥檒l see the tangible results your work makes, and you get to be a key player in driving 91导航鈥檚 success. By effectively communicating the value of the product, you鈥檒l directly contribute to the company鈥檚 growth and triumphs.
Values of the marketing team
- Actively collaborate across all teams, not just your own
- Openness to receiving feedback on your work, while giving feedback on others鈥�, too – using constructive comments and suggestions to improve work
- Commitment to learning about the technical aspects of the product, the nature of our market, and the culture of the Salesforce community we support
- Initiative in identifying and taking on additional responsibilities to help grow your marketing skills and the team鈥檚 success
Growing your career at 91导航
Similarly to all other departments at 91导航, feedback is a huge part of our marketing team鈥檚 culture. The team collaborates on projects early on so that they鈥檙e making sure they鈥檙e strategically aligned.
As there鈥檚 a number of different disciplines in our marketing team, you鈥檙e able to hone your skills in a particular specialism, but also have the opportunity to acquire new skills in others.